Alpha Core

Alpha Core is an internal CRM and operational system that unifies project management, sales, and team workflows. It combines a content management system (CMS), sales flow, sprint management, role-based dashboards, and client tracking into a single, cohesive platform. Designed for internal teams, it streamlines work across departments while keeping everything accessible and organized.

Type

Web App

Type

Web App

Type

Web App

Client

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Client

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Client

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My Role

Product Designer

My Role

Product Designer

My Role

Product Designer

Duration

Jan 2025 - Dec 2025

Duration

Jan 2025 - Dec 2025

Duration

Jan 2025 - Dec 2025

Team

1 Designer, 1 Engineer

Team

1 Designer, 1 Engineer

Team

1 Designer, 1 Engineer

Context

Teams previously relied on scattered tools for project management, sales, and client tracking. This created inefficiencies, fragmented workflows, and limited visibility. Alpha Core centralizes operations, giving teams a single place to manage projects, sprints, documents, and client interactions.

Solution

The system was designed from the ground up to unify workflows while keeping interfaces minimal and intuitive. Role-based dashboards provide relevant information to each team, and CMS and sales tools are integrated into a single platform. Teams can manage projects, track progress, handle clients, and monitor sprints without switching between multiple tools.

Core Flows

Content Management System (CMS) Manage project assets, documents, files, sprints, and employees in one place. Provides a clear overview of work and responsibilities across projects.

Sales Flow - Track leads, opportunities, and proposals in a familiar, Salesforce-like workflow. Built-in tools help sales teams move deals forward efficiently.

Role-Based Dashboards - Each department—Sales, Product, QA, Support—sees only the tools and data relevant to them. Dashboards reduce cognitive load and simplify daily workflows.

Outcome

Alpha Core replaced multiple third-party tools with one unified platform. Teams now have full visibility into projects, clients, and sprints, reducing inefficiencies and improving collaboration. Adoption across departments is seamless, making daily operations faster and more organized.